Sales Funnels by People Who Get How They Work
If you know that your company could benefit from a lead-nurturing series of emails you send over an extended period of time, you’re one smart cookie! That said, building out the content for your sales funnel can be incredibly time consuming. Our sales copy pros know what they’re doing and will make sure that the copy they write (and the timing they plan for it) maximizes your chance for success.
What to Expect
With our full-service Sales Funnel Strategy and Design package, you’ll get a one on one consultation with someone from our Sales Copy team to determine what your target audience might want to hear. From there, we’ll plan out a strategy from the subject line to the timing and collaborate with you until you’re ready to move forward. When we’re finished, you can either use our plan to create the content yourself or move forward with our copywriting and email provider setup services for a completely hands-free approach.
Top ‘o the Funnel to You, Laddie!
A “lead magnet” is a high-quality piece of content that draws the attention of your target audience and encourages them to give you their contact information. Without a great lead magnet, you’ll struggle to fill the top of your sales funnel with quality prospects. That’s why it’s crucial to find experienced writers who create suspense and add value at the same time.
Great Copy + Great Design = Great Results
If you have a high-quality piece of written content that you’d like to use as a lead magnet, we strongly recommend employing the help of a designer to make your content really feel like something special. Nowadays, we’ve seen enough lead magnets to expect something a little more special than just a glorified blog post. After all, your lead magnet could be your one and only chance to make an impression, so it’s vital that your impression be a great one.
What to Expect
Our designers will use your brand’s stylesheet or existing logos/colors to design a PDF that matches your company’s visual identity. We’ll not only turn your existing content into a visually stunning lead magnet, we’ll also deliver you the template to use in any future downloadable content you might hope to create.
How Many Emails Does It Take to Get a Customer?
It’s tough to know for sure, but what we do know is how to write them! Online marketers have extolled the benefits of email for years, and the stats don’t seem to be slowing down. Your email subscribers are valuable prospects if you continue to communicate with them in engaging ways– but who has time to write all of those emails?
How We Can Help
Whether you have specific subjects in mind or simply want to keep in touch, we can help you craft conversion-targeted emails that help drive traffic back to your website. If you’re interested in creating emails for your sales funnel, we’ll use your outline to create as many emails in your autoresponder series series as you feel are necessary (see our Sales Funnel Strategy service if you’re not sure).
So, I’ve Got the Copy… Now What?
When it comes to setting up a drip email campaign, the copywriting is only the beginning. It can get overwhelming quickly if you’re trying to plan the content, write the content and schedule/design it within your email provider.
Our sales copy team is experienced using a variety of email providers, and would be happy to enter in your copy and make sure the layout looks polished and professional. Then we’ll schedule each message to go out at a strategic time to maximize your probability of success.
New to Using an Email Provider?
Today’s email technology can be a little overwhelming, and we find that many business owners simply don’t want to deal with it. If this describes you, don’t worry– our Nerds are here to help. We can set up your account with the email provider of your choice (or make a recommendation if you’re unsure). We can import or export lists between email providers. We can create lists and segments, and advise you about the best way to do this to get the most out of your email marketing.